Broad Reach Marketing Services vision is to improve the viability, growth and success of small and growing organizations. The name , Broad Reach, comes from a sailing term. When a boat is on a broad reach, it moves swiftly and efficiently. That’s how we work with our clients, listening to their goals and helping them to achieve then quickly and effectively.
Our partners and associates can leverage experience gained from building small business as well as working for larger business. Since marketing is changing quickly, we are continually learning and sharpening the tools in our marketing toolbox.
Since founding the company, I’ve been privileged to meet so many genuine, helpful people. Some of these people are very visionary, leveraging their retirement savings to start their businesses, so we keep value and ROI in mind when offering solutions.
In the small business world, relationships and service is key. While a giant company may be able to get away with less than excellent customer response, a small business that acts that way won’t last long. LinkedIn is a great way to keep in contact and augment those relationships. It also is a great database for contacts that updates when connections update their profiles. In addition, I recommend that my clients have a LinkedIn page to increase awareness and credibility.
LinkedIn ProFinder can also help – on one side, it helps new and growing firms find the services it needs, and on the other, it provides a way for small firms and freelancer find leads.
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Marketing Tips is dedicated to providing busy professionals and local businesses with information on marketing trends, strategy and tactics in a way that is both accurate and easy to read.